Sync first- and third-party data to build high-match B2B audiences on Meta with 60%+ average match rates in the US. Improve targeting and reduce wasted ad spend.
The ContactLevel Meta Ads integration enables B2B marketers to sync enriched contact data and first-party CRM data directly to Meta for precision audience targeting. This integration solves the low match rate problem that plagues native B2B advertising on Meta.
Native Meta uploads typically achieve ~20% match rates when uploading B2B contact data. ContactLevel increases this to 60-80% match rates by enriching contacts with personal identifiers that Meta recognizes, including personal emails, phone numbers, and device IDs.
ContactLevel connects to your CRM (HubSpot, Salesforce) or accepts CSV uploads, enriches your contact data with the identifiers Meta needs to match, then syncs the enriched audiences directly to your Meta ad account as custom audiences or matched audiences.
B2B marketers, demand generation teams, and account-based marketing professionals using Meta for advertising will benefit from this integration. If you're experiencing low match rates, wasted ad spend, or difficulty targeting specific contacts and accounts on Meta, ContactLevel solves these problems with contact-level data enrichment and high-match-rate audience sync.
Learn how to implement contact level advertising strategies on Meta using ContactLevel's enrichment and sync capabilities for 60-80% match rates compared to native platform uploads.
~20%
Native match rate
60-80%
ContactLevel match rate
ContactLevel integrations provide three key advantages over native platform audience management:
Visual demonstration showing the seamless data flow from ContactLevel platform to ad manager with a single click connection. No manual CSV uploads or list management required.
Connect your ad account once and all audiences sync directly to your ads manager. No manual CSV uploads or list management required.
Vertical bar chart comparing native platform match rates (~30%) versus ContactLevel's identity graph technology (90%+), demonstrating superior audience reach capabilities.
Achieve 90%+ match rates with our identity graph technology, compared to ~30% with native platform uploads. Reach more of your target contacts.
Animated visualization showing real-time audience synchronization with contacts being added (green) and removed (red) automatically, ensuring campaigns stay current without manual intervention.
Real-time audience synchronization keeps your campaigns up-to-date. Add or remove contacts instantly, manually or automatically based on your criteria.
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